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Brand Assets

Welcome to the Nook Community. For all our partners and collaborators, or anyone looking to use any of Nook's Brand Assets

Nook Brand Colors

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Logotype

Nook Logo - Green Wordmark with Beige Background
Nook Logo - Beige Wordmark with Green Background

Nook’s logo is a wordmark. 

The letters are made up of simple curvatures that are reminiscent of the space’s architecture.


As the logo is an important symbol of Nook’s identity,
it must be presented in a consistent way.

 

It is also important to give it ample clear space, and to use it at legible sizes whether in print or on screen.

MINIMUM REPRODUCIBLE SIZE

DIGITAL/WEB

Nook Logo - Green Wordmark with Beige Background

48px

PRINT

Nook Logo - Green Wordmark with Beige Background

1cm

COLOUR GUIDELINES

DO's

Nook Logo - Green Wordmark with Beige Background

Nook's logo is primarily in the Forest colour, used only on a white or off-white background

Nook Logo - Beige Wordmark with Green Background

The logo can also be used in the Cream or White colour, typically on dark coloured backgrounds and images

Nook Logo - White Wordmark on picture

The Cream or White logo should be placed over darker areas of photos for maximum legibility and contrast

DON'Ts

Nook Logo - Black Wordmark with Beige Background

The logo should never be set in black, except in instances where it is intended on a black and white document​

Nook Logo - White Wordmark with Black Background

The logo should never be set in pure white (#FFFFF), except in instances where it is intended on a black and white document​

Nook Logo - Yellow Wordmark with Beige Background

The logo should not be set in any other colour aside from Forest. There may be certain instances that require the logo in another colour, but it should generally be avoided

PLACEMENT AND COMPOSITION

The logo should stand on its own, not within another shape or container

The Cream or White logo should be placed over darker areas of photos for maximum legibility and contrast

The Forest logo should not be used over photography unless the area of the image is white or near-white

The logo should not be used as an outline

No other text or elements should be added to the logo

The logo should be scaled and displayed proportionately, and should not be stretched out of proportion

The letters of the logo should maintain its intended position and spacing, and should not be altered

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